Eight years later, Wattbike’s pioneering indoor power trainer was launched. Presented to cycling fans at the Track Cycling World Championships in 2008, the Wattbike is still the only bike ever to be endorsed by British Cycling and used for talent identification. It is also used by cycling federations in Australia, the United States and France. Wattbike is used as a cross-training tool by athletes, teams and national governing bodies for a diverse range of sports, including athletics, football, F1, hockey, rowing, rugby league, rugby union and sailing and is a supplier of the British Army.
In 2015 Wattbike signed a testing and training deal with the UCI (Union Cycliste Internationale). Wattbike is now used by UCI World Cycling Centre (WCC) in Aigle Switzerland and at its four satellite centres in India, Japan, Korea and South Africa. The Power Test Protocol is a standardised, scientific testing protocol developed by Wattbike and is used by the UCI to identify potential athletes.
In September 2016 Wattbike revealed that turnover had risen to £10.1m compared to £9.3m in 2015. Pre-tax profit also increased from £1.3m to £1.5m.
Wattbike is now looking to grow the brand across international markets, with a focus on the USA. In January 2017 Wattbike announced a commercial partnership with Hilton hotels in the USA, as part of its Five Feet to Fitness concept; an in-room, wellness centre that includes fitness equipment and a Wattbike.
The press packs below contain media links, logos, imagery and copy related to Wattbike and our services. If you require further resources please contact our Marketing team.
|ZIP||Wattbike Press Copy|
|Wattbike Commercial Brochure|
|ZIP||Wattbike Company Profile|
|Atom Brandbook | Quick Start Guide|
|Wattbike Atom (Next Generation) Technical Paper|
|ZIP||Wattbike Atom (Next Generation) Images|
|ZIP||Wattbike Images Rugby World Cup 2019|
|All Blacks Press Release|
|Wattbike Nucleus Press Release|
|Wattbike Atom (Next Generation) Press Release|
|Chloe Dygert Wattbike Ambassador|
|Neil Tandy - New Regional Sales Manager|
|Continued Expansion For Wattbike Team|
|Amy Walls - New Key Accounts Manager|
|180 Wattbikes Installed Across Rugby World Cup Training Venues|