PureGym
Wattbike Case Studies
PureGym
PureGym have always designed their gyms around the things that matter most to their members. And with innovative technology at the heart of everything they do, a partnership with Wattbike was a perfect match for this innovative fitness giant.

PureGym
Inspiring a healthier nation
PureGym have always designed their gyms around the things that matter most to their members. And with innovative technology at the heart of everything they do, a partnership with Wattbike was a perfect match for this innovative fitness giant.
Wattbike recently provided a dozen bikes to different PureGym sites across the UK, including Portsmouth, Stoke, London Wall, London Marylebone, and East Grinstead.
The latter is where you can find the very first PureGym Wattbike Zone, which has created an exciting area for members to take full advantage of the Wattbike’s innovative training and testing tools.
“At PureGym we want to offer our members a low cost, high quality training experience. Our members expect quality training equipment, which is why we have teamed up with Wattbike to install Wattbikes at our East Grinstead site. The versatility and innovation of the Wattbikes has provided a great training experience for our members and personal trainers on site, and we look forward to helping our members become healthier, and achieve their goals whatever they are”
Francine Davis, Commercial and Strategic Director at PureGym East Grinstead

PureGym
1,000,000 members
PureGym first opened its doors in 2009 with the aim of inspiring the nation to become healthier, by offering a no-frills fitness club and flexible no-contract memberships.
By making fitness affordable, convenient, and flexible for everyone, PureGym has grown to become Britain’s largest gym chain by membership, reaching a total of 1,000,000 members this year. This makes PureGym the first British gym chain to ever achieve one million members.
We’re confident this partnership will provide an exciting training opportunity for PureGym’s members, and we look forward to improving people’s performance across the UK, one gym at a time.
Similar case studies

Health & Fitness
Virgin Active
New, specific Wattbike Zones have been installed in numerous sites across the country, and they are utilising Wattbikes within their group exercise environment.

Health & Fitness
David Lloyd
In June 2015, David Lloyd opened their first Wattbike Zone at their Southampton club, which included six Wattbikes with a separate screen.

Elite Sports
Elite Football clubs
Wattbikes can today be found in more than 50+ pro football clubs in the UK, and in many top clubs globally such as Bayern Munich and Real Madrid.